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transmaterialization
- transmaterialization
- transmaterialization
An approach to reducing the use of natural resources, while maintaining economic
growth, by replacing products with services (which are inherently less resource
intensive). This alternative approach to wealth creation requires a radical
shift in our economic orientation, rather than looking to produce more, we must
look for ways to improve the consumer’s experience.
source: http://www.sustainabilitydictionary.com/
- In voorbereiding (in preparation) >> nederlands
- Kerncompetentie (core competency) >> Ondernemen (undertake) >> Duurzaam Ondernemen (sustainability)
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