- sprouts
- sprouts
A selection of consumers defined by the Roper ASW Green Gauge Report as consumers undecided about environmental
issues when it comes to buying and using products and services. In 2007, these
customers represent 26% of the total American consumer population and often
evaluate environmental issues one at a time, comparing each to their personal
benefits or costs.
source: http://www.sustainabilitydictionary.com/
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