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hermeneutic theory
- hermeneutic theory
- hermeneutic theory
Hermeneutic theory is a member of the social subjectivist paradigm where
meaning is inter-subjectively created, in contrast to the empirical universe of
assumed scientific realism (Berthon et al. 2002). Other approaches within this
paradigm are social phenomenology and ethnography. As part of the interpretative
research family, hermeneutics focuses on the significance that an aspect of
reality takes on for the people under study. Hermeneutics focuses on defining
shared linguistic meaning for a representation or symbol.
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York University
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